Sunny Deal


Industry: Sun Safety Products.

Facility Limit: $50K.

Why Tradeline?:
Innovation in the field of sun safety is always welcomed by Australian customers. Therefore, it was no surprise that this business saw its line of beach products become hot-sellers. The organisation's novel items, all made from SPF50+ fabrics, took the better part of a year to develop and were very well received upon launch in 2013. Heading into this summer, the organisation saw a significant surge in demand, however the manufacturers were not willing to provide extended trading terms to allow the company time to generate income from the imported product. This put significant strain on cashflow as the business sought to meet the increased demand, and to pay manufacturers whilst cash was tied up in in stock on the water.

Tradeline was utilised to pay manufacturers upfront so the business could land the goods in Australia, continue to take on new orders and offer their customers standard trading terms.

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